Press Release: For Immediate Release Partners with the California Association of School Counselors and the American School Counselor Association to Help Students Get Through the College Admissions Process for FREE

September 1, 2011 is excited to announce a partnership with school counselors throughout the nation to get copies of The Keys to the CASTLE: Mentor in a Book and college coaching to worthy students for free.

The Keys to the CASTLE gives college admissions secrets and tips to students and their families who need help navigating the college application process. Author Kamala Appel wrote The Keys to the CASTLE: Mentor in a Book based on her experiences as a former recruiter and interviewer for the Office of Admissions at Yale University. She is working with school counselors throughout the nation to help students gain access to insider college admissions information they need at an affordable rate. Students who cannot afford to pay to participate can receive a free copy and coaching if they are members of underrepresented populations at colleges, motivated, and nominated by their school counselor to participate. Preference will be given to worthy seniors (graduating 2012).

School Counselors who are members of CASC (California Association of School Counselors) or ASCA (American School Counselors Association) may nominate up to 30 students from their school who will be able to receive all of the benefits mentioned below for free. Other students may participate for the nominal fee of $40 for the book and group coaching sessions.

Students who are selected will receive the following: (1) a copy the book, (2) weekly reminders that will help set the pace, and (3) admission to live teleseminars/webinars that enable students to ask questions and receive clarification. The fall program will run September 26 through November 21, 2011 so that students will be prepared for the college application process and be able to meet the fall deadlines.


Kamala Appel wrote The Keys to the CASTLE: Mentor in a Book to give teens the information and encouragement they need to get through the college admissions process with more success and less stress. The content is based on her experiences as a former Recruiter and Alumni Interviewer for the Office of Admissions at Yale University. This book is Parent Tested Parent Approved by four out of four reviewers who would recommend this book:

“This book was very engaging.”

“The information was very well written and in a tone the students should be able to relate to.”

“The lessons were interesting and appropriate.”

And the bottom line, all four evaluators stated that “I would recommend to this book to any parent who has a child applying for college.”

About the California Association of School Counselors

The California Association of School Counselors, Inc. (CASC) is a member based, non-profit organization supporting school counselors throughout the state of California and is a chartered division of the American School Counseling Association. CASC members are champions of a balanced approach to education, fairness and equity for all students, high academic standards, and appropriate, meaningful services that support students’ success in school and in life. The ability to offer your students a free copy of The Keys to the CASTLE: Mentor in a Book is just one of the many benefits to being a member of CASC. Join CASC now and start receiving the many member benefits today.

About American School Counselor Association

The American School Counselor Association supports school counselors' efforts to help students focus on academic, personal/social and career development so they achieve success in school and are prepared to lead fulfilling lives as responsible members of society. ASCA provides professional development, publications and other resources, research and advocacy to more than 28,000 professional school counselors around the globe. Contact Information:

Kamala Appel, Tel: (213)426-0659.
info at collegeadmissionstips dot com
For more information visit:

Ace the College Application Process!




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Are you a school counselor with remaining questions about the program? Check out our Frequently Asked Questions section for more details.